NEW HYGIENE
DEMANDS SURVEY
Feeling safe about the hygiene of public restrooms is more important than ever. After all, hygiene and health go hand in hand. The general public demands new hygiene standards as part of the new normal. Hygiene wasn’t a liability before. It is now. Learn more about these new hygiene demands by ordering our free survey report.
ABOUT THE SURVEY
ONLINE OMNIBUS PANEL MSI-ACI
The survey has been conducted by MSI, using their omnibus panel. The digital questionnaire and data collection has been coordinated by survey provider initial concept, part of the MSI group.
QUANTITATIVE
STUDY
In total 8 countries have participated in the online survey, with a minimum of 500 participants per country and a total of 4546 respondents.
MAIN OBJECTIVE
OF THE STUDY
To understand current customers’ needs & expectations concerning hygiene of public toilets.
PARTICIPATING COUNTRIES
%
60% agrees that public spaces such as train stations, petrol stations, shopping centers and municipalities give too little priority to the quality and hygiene of toilets.
%
54% have more confidence in the quality and hygiene of toilets if they are operated by a professional toilet/cleaning company.
%
%
69% thinks that broken parts in washrooms give them the impression that not enough attention has been paid to the quality and hygiene.
%
67% agrees that the quality and hygiene of the toilets is a clear indicator for the general hygiene of a public space.
%
%
62% evaluates the presence of high-quality, hygienic toilet facilities in public spaces more critically due to COVID-19.
%
For 32% a bad experience with the quality and hygiene of toilet facilities in a public space is a reason to visit this place less often or to stay shorter.
Spain, Italy and Germany are most engaged in the topic of new hygiene demands.
%
45% would use a temperature measurement in public toilet facilities when offered.
%
37% would use a health check in public toilet facilities when offered.
%
56% wants or considers signing up for a loyalty program to access restrooms for free.
On average people are willing to pay €1.18 for clean, quality toilets.
CUSTOMER CARE
