Destination type:
Location:
Owner:
Solution:
Facilities:
Daily visitors:
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Customer satisfaction:
Food & retail
Rotterdam, Netherlands
Klépierre
Full concept
Unisex, disabled & baby change room
1.050
72.3 m2
9.6 out of 10
HOW IT ALL STARTED
Markthal, an iconic location in Rotterdam and part of Klépierre, became the next step in our collaboration with Klépierre when the contract with their previous restroom provider ended. Known for its high footfall and vibrant atmosphere, Markthal had been on our radar for years as the perfect spot to introduce our concept. It’s a dynamic foodhall where visitors need a good toilet break and enjoy a moment of calm amidst the hustle and bustle. This project is especially close to our hearts, as co-founder Marielle lives in Rotterdam and frequently visits Markthal, making this location a personal milestone in our journey.
THE CHALLENGE
Markthal faces the daily challenge of accommodating an impressive restroom visitor count, averaging over 1,000 people per day, with frequent peaks during busy hours. The existing restroom facilities struggled to handle this capacity effectively, and finding an alternative location within the building was not an option. To address this, we approached the problem differently: why not implement unisex restrooms? This solution provides far greater flexibility and optimises the available space to better manage peak times. By adapting the design to this innovative concept, we were able to create a restroom facility that not only meets the demand but also enhances the visitor experience.
THE SOLUTION
The solution for Markthal was a spacious, bright unisex restroom hub designed to meet the high demands of its dynamic visitor flow. This modern space features: interactive mirrors, non-touch amenities and a beauty bar, all complemented by soothing music, fragrance, and lighting. Dedicated spaces for individuals with disabilities and families ensure accessibility, while visitors can even enjoy a free health check, making it a true moment of well-being.
To maintain the highest standards, our comfort crew is present at all times, ensuring that the space remains clean, safe, and welcoming for every visitor. We monitor the restroom’s performance remotely through our digital dashboard, which tracks usage, customer ratings, and operational efficiency in real-time. Additionally, our field coach regularly visits the site to coach the comfort crew, provide support, and ensure that the quality and customer experience continue to exceed expectations.
THE IMPACT
Our approach at Markthal has achieved outstanding results, delivering both measurable impact and positive feedback. Customer satisfaction is at an all-time high, with an average rating of 9.6. Google reviews are overwhelmingly positive, reflecting the appreciation of visitors.
Through close collaboration with the Markthal team, we tailored every aspect of the restroom experience to meet the unique needs of this iconic location. The management of Klépierre has expressed their satisfaction with the operational efficiency and enhanced visitor experience, demonstrating the value of a concept that combines innovation, care, and sustainability.
THE FUTURE
Our collaboration with Klépierre continues to grow, building on the success of locations like Maremagnum, Hoog Catharijne, and now Markthal. The next step in our partnership is France, where Les Passages is set to become the newest addition to the ONE HUNDRED network. This marks another milestone in our shared mission to redefine the restroom experience in high-traffic locations.
We look forward to expanding further with Klépierre, bringing our innovative and customer-focused concept to many more locations across Europe, ensuring that visitors everywhere can enjoy a moment of well-being during their busy day.
“Finally, a ONE HUNDRED in my own city! As a Rotterdammer, I’ve always been proud of the Markthal, but the restroom experience could be more innovative and multisensory. That’s exactly what we aim to tackle with ONE HUNDRED. Especially in a dynamic environment like the Markthal, it’s wonderful to have a moment to relax and recharge.”
“Over the past ten years, Markthal has proven itself as the food spot where people and global cuisines come together. Our architectural masterpiece in the heart of Rotterdam has become an integral part of the city’s skyline. The innovative concept of ONE HUNDRED fits perfectly here.”
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Our in-house team of experts in design, construction, operation, maintenance and continuous innovation is ready to help you create a tailored offer.
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Bram Gleichman
Co-Founder & CCO
Nathalie Verheyen
Business Growth Manager