Boulogne-Billancourt, Tuesday, December 10th, 2024
A new level of restroom comfort for visitors of Passages Shopping Center (Boulogne-Billancourt) was celebrated today. Visitors can now enjoy a completely renewed and comfortable restroom experience. This opening marks the very first installation of the innovative Dutch company in France, representing an exciting new step in the company’s European expansion, which already includes over 85 locations in Spain, the Netherlands, Belgium, Sweden, and Denmark.
The official opening was marked by a ribbon-cutting ceremony attended by Julien Clemente Jodar, shopping center manager of Passages; Florence Feldmann, Director of Operations France-Belgium of Klépierre; Ghalia Zebiri, Project & Services Manager at the Netherlands-France Chamber of Commerce; Bram Gleichman, co-founder and CCO of ONE HUNDRED restrooms; and Nathalie Verheyen, Business Growth Manager of ONE HUNDRED restrooms.
Bram Gleichman, co-founder and CCO of ONE HUNDRED, says:
“We are thrilled to launch ONE HUNDRED restrooms in France at Passages Shopping Center. This is an important step in our ambition to redefine the public restroom experience across Europe. We look forward to connecting with other partners in France to explore opportunities for creating innovative, sustainable, and customer-focused restroom solutions in high-traffic locations.”
From the Netherlands-France Chamber of Commerce Ghalia Zebiri emphasises:
“At the Chamber of Commerce, we are dedicated to supporting businesses in their journey to expand and succeed in the French market. By connecting companies like ONE HUNDRED restrooms with the right partners and opportunities, we help facilitate smooth market entry. We are proud to have assisted them with their first steps in France and look forward to supporting their continued growth in this dynamic market.’’
The toilet break reinvented: “Relieve, refresh, and reload”
The aim of ONE HUNDRED restrooms is to change the concept of the “toilet break” in crowded places such as shopping centres, train stations or highway service stations. It aims to turn a moment that is sometimes stressful due to a lack of adequate hygienic conditions into a moment that matters. Under the slogan “relieve, refresh and reload”, ONE HUNDRED aims to make every visit to the restroom a 5-minute well-being boost for the customer.
Visitors to the restrooms will experience this firsthand through soothing music, indirect lighting, a pleasant scent, and a comfortable interior with organic shapes. Additionally, the comfort crew is present during the opening hours to ensure the facilities are kept clean. The restrooms are equipped with state-of-the-art technology, including touchless solutions and water-saving flushing systems.
The facilities include separate areas for women, men, and a dedicated room for disabled visitors and families. The new restrooms are conveniently located on the mezzanine level. Visitors will pay a fee of €1.00; however, children up to the age of 7 can use the facilities free of charge. The restrooms are open during the shopping center’s opening hours.
Passages shopping center has a rich history of providing a dynamic shopping experience for its visitors. Over the years, it has evolved into a modern retail destination, offering a diverse mix of shops, dining options, and services. With a commitment to enhancing the visitor experience, Passages provides a variety of amenities, including ample parking, a gift card vending machine, rest areas, parcel lockers for drop-off and pick-up, customer service support, and more. The shopping center also hosts a range of events throughout the year, making it not only a shopping hub but also a vibrant community space. This dedication to convenience and quality services has made Passages a popular choice for shoppers seeking for both retail variety and comfort.








