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Wellbeing restrooms contribute to wow factor at new flagship stations.

Amsterdam, 19 January 2023 – Circle K and ONE HUNDRED restrooms are joining forces to set the new standard for restrooms at highway service stations of Circle K in Sweden.

Hygiene, health and comfort are the three cornerstones of this innovative Dutch restroom concept, which will already be open for customers at four Circle K Flagship stations before the summer: Knivsta, Floda, Örebro and Gränna. These four stations are part of a bigger project that Circle K is currently rolling out in Sweden: the building of Flagship stations.

“We want to introduce a new level of restrooms along the highways in Sweden, and therefore we teamed up with ONE HUNDRED restrooms to pilot their concept at a selection of our sites in Sweden. We will closely follow the customer feedback and hopefully this is the future of restrooms for Circle K in Sweden, says Per Selin Sr Manager Real Estate Development in Sweden.

ONE HUNDRED restrooms offer visitors services to ”Relieve, Refresh, Reload” that turns a toilet visit from a necessary evil into a reviving micro break. The facilities will include many new features beside the design, experience and cleanliness, like interactive mirrors and free health-checks.

The company has been active in Sweden since 2019 with restroom locations in Gallerian mall and Citycons Liljeholmstorget in Stockholm. Due to the balanced mix of design, technology and service ONE HUNDRED restrooms is highly valued by both customers and partners.

“We are very happy to partner with the number 1 convenience brand in Sweden. This partnership with Circle K and other new partnerships in Europe give us confidence that our concept is seen as the most innovative and relevant solution in the market. We can’t wait to see how customers react to the new experience”, says Bram Gleichman co-founder and CCO of ONE HUNDRED restrooms.

Hygiene, comfort and permanent staff for the well-being of travelers.

Nursery room, family restroom and a steam experience are some of the services offered by the new public restroom.

Alicante is the third city in Spain where the Dutch restroom company One Hundred Restrooms implements its facilities.

76% of Spaniards renounce public toilets due to lack of hygiene, especially in the wake of the Covid-19 pandemic.

Today, Tuesday, February 1, the Alacant-Terminal train station celebrated the opening of the first premium public restooms in the Valencia region for travelers, thanks to the Dutch company One Hundred Restrooms. The event, attended by Niels Bakker, general manager of One Hundred Spain, and the Dutch management team, included the traditional ribbon cutting to officially inaugurate these new facilities. The managers of the different stores of the station also attended the opening ceremony.

The company already has facilities in Madrid Puerta de Atocha (the first in Spain) and Barcelona Sants since 2021, and since January 2022 in Madrid Chamartín Clara Campoamor.

With the opening of this new space, One Hundred intends that each visit to the restroom will bring a few minutes of wellness to the customer in exchange for a fee of 1 euro, an amount that can be recovered in the form of a discount in some stores in the same station. ”We are excited to introduce this new public restroom concept focused on taking care of travelers’ health and well-being. The combination of hygiene, technology, design and permanent staff makes the toilet break a unique experience,” explains Niels Bakker, general manager of One Hundred Spain. For its part, Adif Alta Velocidad states that the new toilets aim to improve the quality of service to visitors.

The new Alacant-Terminal restrooms are located on the first floor of the station, next to the Cercanías entrance, and have an area of 80 m2.

In addition to toilets for women and men – all of them equipped with state-of-the-art contactless technology for hygiene – the space has a family room, with a toilet for adults and children and a changing table for babies; a nursery room with a microwave, changing table and an armchair for mom and baby with a curtain to create a comfortable environment for breastfeeding; a make-up table; and a steam experience, located just after the entrance, which helps to maintain the relative humidity levels of the space between 40% and 60%, quickly eliminating viruses from the environment. The facility also has motivational mirrors with real-time information on weather, hygiene tips, etc., and a room for people with extra needs.